A winning game plan to maximize your brand experience investment. From creative and strategy to analytics and media, we’re a team of specialists from multiple disciplines to deliver on common goals = Results.
A winning game plan to maximize your brand experience investment. From creative and strategy to analytics and media, we’re a team of specialists from multiple disciplines to deliver on common goals = Results.
As a full-service digital agency, we strategically planned our media buy for our client's print and digital campaign to reach their target audience. We executed digital takeovers of popular men's health and fashion magazines, as well as targeted display ads on Facebook and Instagram that led to their web landing page. In addition, we created digital ads and radio spots exclusively for Spotify, where we challenged men to ask themselves if they were truly "Bold & You." Our goal was to create a cohesive campaign that engaged their audience across multiple platforms and inspired them to take action.
To maximize reach and engagement, we also utilized several other digital strategies for our client's campaign. We created a series of short, shareable videos that highlighted their product's unique features and benefits. We partnered with popular men's health and lifestyle influencers on social media to create sponsored content that reached their followers. To further increase engagement, we ran a social media contest where users could submit photos or videos showcasing how they embodied our client's brand message of being "Bold & You." We also retargeted users who visited their website with personalized ads that encouraged them to revisit the site and make a purchase.
Thanks to our comprehensive digital campaign, our client saw a significant increase in website traffic and engagement. Our Facebook and Instagram ads had a click-through rate of 3.5%, while our Spotify ads had an engagement rate of 2.7%. The social media contest generated over 1,500 submissions, and our retargeting ads resulted in a 20% increase in website conversions. Overall, our client was thrilled with the results of the campaign, and we're proud to have helped them achieve their goals.
We embarked on a mission to translate the brand's unique message into a creative expression that would resonate with its audience. To achieve this, we created an entirely new brand identity, complete with a new name, logo, and website. Our team also crafted a new customer experience strategy, encompassing everything from interior and exterior design to digital marketing communications.
Through careful analysis of the brand's values, mission, and target audience, we were able to create a cohesive brand identity that spoke directly to the brand's core values. The new name, logo, and website were designed to be both visually appealing and functional, ensuring a seamless user experience across all touchpoints. In addition, we worked closely with our client to develop a comprehensive customer experience strategy that reflected their unique values and goals.
From designing the physical space to developing digital marketing campaigns, we left no stone unturned in our quest to create a brand experience that would delight customers at every turn. Thanks to our comprehensive approach, our client saw a significant increase in brand awareness and customer engagement, and we're proud to have helped them bring their vision to life.
Our client's new brand identity and customer experience strategy had a significant impact on their business. After the launch of the new brand identity and website, our client experienced a 25% increase in website traffic within the first month, and a 40% increase in website conversions in the first quarter.
Additionally, our digital marketing campaigns helped to drive significant engagement and brand awareness, with social media engagement increasing by 50% and email open rates increasing by 35%. Overall, our client saw a 30% increase in sales within the first six months of implementing the new brand identity and customer experience strategy.
These results demonstrate the power of a cohesive and well-executed brand strategy, and we're thrilled to have played a role in helping our client achieve their goals.
Our team was tasked with creating a comprehensive digital marketing strategy for a new product launch. After conducting extensive research on the target audience, market trends, and competitors, we developed a multifaceted approach that included social media advertising, influencer partnerships, email marketing, and a hyperlocal advertising campaign.
To drive awareness and engagement, we utilized social media advertising to deliver targeted messages to our audience on Facebook and Instagram. In addition, we partnered with several influencers in our client's industry to create sponsored content that showcased the product in a genuine and relatable way. This helped to increase brand awareness and drive engagement among our target audience.
To further expand our reach, we crafted a series of hyperlocal ads that were displayed on mobile devices within a specific radius of our client's physical store locations. These ads used geolocation data to deliver targeted messages to potential customers who were in close proximity to our client's stores.
Finally, we developed a comprehensive email marketing campaign that utilized segmentation and personalization to deliver relevant content to our audience. By tailoring our messaging to the specific needs and interests of our subscribers, we were able to drive engagement and conversions.
Thanks to our multifaceted approach, our client saw impressive results, including a 50% increase in website traffic, a 30% increase in social media engagement, and a 20% increase in sales during the launch period. Our team's comprehensive approach to digital marketing, combined with our commitment to delivering results, made this campaign a true success story for our client.